Privacy, in plain language.

This Privacy Policy applies to EC Outreach, the outreach operations service operated by Ecliptic Creative, and to related email and WhatsApp communications sent or received through the service.

A business using EC Outreach may control its own contact lists and campaigns. In those situations, Ecliptic Creative processes information for that business, and the business may have an additional privacy notice describing its use of personal information.

Depending on how the service is used, we may process:

• Workspace information: names, email addresses, account roles, authentication records, and essential session cookies.
• Contact information: names, business details, job roles, email addresses, phone numbers, and relevant personalization context.
• Permission and preference information: WhatsApp opt-in evidence, unsubscribe requests, opt-outs, and suppression records.
• Campaign and communication information: campaign instructions, drafts, approved messages, outbound messages, inbound replies, and conversation history.
• Delivery and operational information: sender configuration, provider message identifiers, delivery status, timestamps, errors, retries, and security or audit events.

Information may be provided by:

• workspace administrators and operators;
• people who communicate with a participating business;
• email and WhatsApp delivery providers, including Meta;
• connected sourcing, verification, or generation providers; and
• the service itself when it records delivery and security events.

We use personal information to:

• operate, secure, and support EC Outreach;
• prepare, personalize, review, and deliver communications;
• display replies and support service conversations;
• record consent, honor opt-outs, and prevent unwanted contact;
• measure delivery outcomes and troubleshoot failures;
• prevent misuse and maintain operational records; and
• comply with applicable legal obligations.

We do not sell contact information or use it for third-party advertising.

EC Outreach connects to the WhatsApp Business Platform to send approved business messages, receive replies, and record delivery or read status. Message content, phone numbers, template information, and delivery events may therefore be transmitted to and processed by Meta.

In this policy, information received from Meta through the WhatsApp Business Platform is referred to as Meta Platform Data. We process that data only for the outreach and conversation functions described in this policy.

Meta processes information under its own terms and privacy policy. You can review the Meta Privacy Policy.

WhatsApp marketing messages are intended only for recipients with recorded permission. Exact stop commands such as STOP or UNSUBSCRIBE are automatically recorded as suppressions.

We disclose information only as needed to operate the service, including to:

• communication providers, such as Meta and configured email services;
• configured service providers, such as generation, verification, or data providers selected by the workspace;
• hosting and infrastructure providers that support the service; and
• authorities or other parties when required by law, necessary to protect rights and safety, or involved in a legitimate business transfer.

Workspace, contact, campaign, and communication records are retained while they are reasonably needed to provide the service or support the participating business. We delete or de-identify personal information as soon as reasonably possible after completing a valid deletion request, when it is no longer needed for a legitimate business purpose, or when the related service is discontinued.

Some records may be kept longer where reasonably necessary for security, fraud prevention, dispute resolution, or compliance with a legal obligation.

When information is deleted, we may retain a minimal suppression record where necessary to remember an opt-out and prevent future unwanted contact.

You may ask to access, correct, or delete personal information, or object to further outreach. Email recipients can use the unsubscribe method in the message or contact the sender. WhatsApp recipients can reply with a stop request.

To request deletion, follow our dedicated Data Deletion instructions. You can submit the request by emailing info@eclipticcreative.com with the subject "Data Deletion Request." Include the email address or phone number involved so we can locate the relevant records. We may need to verify your identity before completing the request.

We use administrative and technical safeguards designed to protect information, including access controls, encrypted credential storage, authenticated provider connections, and operational auditing. No method of storage or transmission is completely secure.

Ecliptic Creative and its providers may process information in countries other than the one where it was collected. Where required, appropriate safeguards are used for these transfers.

EC Outreach is a business service and is not directed to children. We do not knowingly use the service to collect personal information from children.

We may update this policy as the service and its data practices change. The date at the top of this page identifies the latest revision.

Email info@eclipticcreative.comor write to Ecliptic Creative, Bole Road, Sunshine Tower #4, next to Marriott Hotel, Addis Ababa, Ethiopia.